Beta South
Formed in 2008 by Peter Pham, Keith Richman and Michael Jones, Betasouth is an invite-only entrepreneur network located in Los Angeles. We host monthly private dinners and quarterly events connecting entrepreneurs and supporting businesses within southern California.
Events

BetaSouth goes Israel with Yossi
09/12/08 - 6:00 pm
Santa Monica
Over 175 people came to our 1st BetaSouth party on April 29th and it was definitely one of the best LA has had for the tech scene. After 6 intimate dinners, it's time for another party!
This time we are joining forces with Yossi Vardi and Arnon Milchan
who are bringing their annual Israel New Media Delegation of 25 or so startups to the US. This party will be bigger and better than the last one. Fenwick & West (you're crazy if they aren't your lawyer) and GCA Savvian Advisors (THE investment bank guru's) are paying for the best wine, alcohol, and amazing food.
Mike Jones, Keith Richman, and myself (BetaSouth) along with Yossi Vardi and Arnon Milchan with their Israeli delegates sincerely hope you can make it.
When: Sept. 12th at 6pm (we know it's a friday, but the 11th just wasn't an appropriate party date)
This time we are joining forces with Yossi Vardi and Arnon Milchan
who are bringing their annual Israel New Media Delegation of 25 or so startups to the US. This party will be bigger and better than the last one. Fenwick & West (you're crazy if they aren't your lawyer) and GCA Savvian Advisors (THE investment bank guru's) are paying for the best wine, alcohol, and amazing food.
Mike Jones, Keith Richman, and myself (BetaSouth) along with Yossi Vardi and Arnon Milchan with their Israeli delegates sincerely hope you can make it.
When: Sept. 12th at 6pm (we know it's a friday, but the 11th just wasn't an appropriate party date)
For an invitation to one of our upcoming events, please sign up »
Founders

- Michael Jones. CEO of Userplane and Senior Vice President of AOL, oversees Userplane’s business strategy, sales and operations as well as providing strategic oversight to AOL’s product strategy. As a founder and CEO of Userplane, Jones’ business leadership brought the company from startup to acquisition by AOL in August 2006. As a Senior Vice President of AOL, he now focuses on the growth of AOL’s syndicated application strategy, under the Userplane brand. This includes coordination with a variety of AOL subsidiaries and internal technologies to pioneer distribution to millions of web publishers as well as AOL’s strategic positioning as a platform provider to the online community sector.

- Keith Richman. A recognized industry leader and successful entrepreneur, is chief executive officer of Break Media. Founded in 2004, Break Media is the Internet’s premier entertainment community for men, offering advertisers unrivaled opportunities to market directly to a young, male demographic. Prior to co-founding Break Media, Keith was the Co-Founder and Vice-President of OnePage (Acquired by Sybase 2002) and Co-Founder and Director of Business Development for Billpoint Inc. Previous posts also include Business Development Manager at Excite and Classifieds2000, as well as director of Corporate Planning at the Walt Disney Company, where he focused on consumer products, cable and emerging media. Keith was recently included in The Hollywood Reporter’s Next Gen 2007 New Media list of the most talented executives in film, television, representation, legal and new media, all age 35 and under, recognized in the prestigious annual “40 Under 40” by Multichannel News and was named one of the “10 to Watch” by Television Week in 2006.

- Peter Pham. CEO of Billshrink. He was previously Vice President of Business Development at Photobucket.com. Peter was the 5th employee of a growing startup and had responsibilities including driving user acquisition, strategic partnerships, and corporate development which lead to an acquisition in 2007 by Fox Interactive Media, a division of News Corporation. When Peter left in 2008, Photobucket had grown to over 61M users making it the #1 photo sharing site and the 38th most visited site in the US. Prior to Photobucket, he was in the enterprise space for over 8 years being involved in multiple startups in areas such as mid-range server computing, software as a service, solid state storage, and mobilization of enterprise software. Peter has had many roles including sales, marketing, reseller channel development, product, and strategy. He holds a Bachelor’s degree in Biological Sciences and a minor in Business Management from the University of California, Irvine.



